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Over 15 years business experience.. Hes participated enrolled for companies such as: EROSKI, ENDESA, AON, VODAFONE, ORANGE, BANCO POPULAR, CAIXA GALICIA, BANESTO, CITROEN, PEUGEOT, CRUZ ROJA, GAS NATURAL, CARREFOUR, VIPS, CINESA. Nowadays is the CRM Responsable in EUROPCAR.
Speaker and Teacher in Universities and Business Schools in Spain, Peru and Bolivia.
Author of books related to Marketing and Management:
Creator of the philosophy of Customer Management: MKi4. More than the current CRM strategies are solved with this methodology.